Development & Marketing Associate
Haley has persistently asked questions since she learned how to talk — and now she puts her insatiable curiosity in the service of ICL’s mission. Haley works with ICL’s direct mail, social media and digital marketing to reach new and current members while evaluating best tactics for building connections. She uses data and analytics to help the development and communications team create strategies for keeping members informed and reaching out to new audiences.
Haley received her undergraduate degree in journalism and her master’s in public administration from Boise State University. While earning her master’s, Haley worked full time in the Office of Communications and Marketing at Boise State as a marketing coordinator. There, at Idaho’s largest university, she cut her teeth working with branding, outreach and marketing. Her education and experience have cultivated her passion for learning people’s stories and understanding what motivates their decisions.
An extrovert through and through, Haley spends her personal time filling her calendar with social engagements. Her hobbies include adventuring with her husband and dogs, exploring delicious beers, trying new activities, basking in hot weather and laughing at good jokes (sometimes her own). Haley loves many places in Idaho, but holds a special place in her heart for Island Park, where she’s spent many glorious summer days swimming, hiking and exploring.